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Archives for April 18, 2008

The Midnight Raid of Paul For Beer

April 18, 2008 By Jay Brooks

While attending the annual Bay Area Firkin Festival in Berkeley a few weeks ago at Triple Rock, I was again struck by this beautiful old ad for Genesee beer in upstate New York.

It’s a great play on words, and got me thinking about the phrase it’s based on: the midnight ride of Paul Revere, which in turn was the inspiration for another beer.

Anchor’s wonderful Liberty Ale, a favorite of mine, was first released today, April 18, in 1975. This date was chosen because it was the 200th anniversary of Paul Revere’s ride, as immortalized in the Henry Wadsworth Longfellow poem Paul Revere’s Ride, which begins:

Listen my children and you shall hear
Of the midnight ride of Paul Revere,
On the eighteenth of April, in Seventy-five;
Hardly a man is now alive
Who remembers that famous day and year.

Here’s how Anchor describes the beer:

A special top-fermenting ale yeast is used during fermentation and is responsible for many of Liberty Ale’s subtle flavors and characteristics. Carbonation is produced by an entirely natural process called “bunging,” which produces champagne-like bubbles. Dry-hopping (adding fresh hops to the brew during aging), imparts a unique aroma to the ale. It is a process rarely used in this country today.

As historians will tell you, the poem takes quite a few liberties with the true story, but because of it, Paul Revere is the only one of the three riders that night that is remembered. You can read an account on Wikipedia and there’s also ones on the Patriot Resource and Travel & History.

But anything that inspires so fine a beer as Liberty Ale can’t be all bad, so let’s drink a bottle or draft of Liberty Ale tonight and toast Paul Revere. Cheers.

And to add a little culture into the discussion, this is one of my favorite paintings by Grant Wood, called The Midnight Ride of Paul Revere, also based on the poem. Grant Wood is best known for his iconic painting American Gothic but there are some other great works in his oeuvre.

 

Filed Under: Uncategorized Tagged With: Holidays

The New 21-A Cans

April 18, 2008 By Jay Brooks

With any luck, the new 21st Amendment canned beer will be available by the 4th of July weekend. Initially, they’ll be test marketing the cans in all Beverages & more stores, but will also continue to be available at the brewpub. After a three-month test, assuming all goes according to plan, then they’ll be rolled out in all area stores.

 
The 21st Amendment IPA, now renamed Live Free or Die IPA.

And the Watermelon Wheat, now renamed Hell or High Watermelon.

 

Filed Under: Uncategorized Tagged With: Cans

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